I'm Preston Buckner CEO of Brand Troops Inc. I am a world traveler and nature buff. Simply put, I believe that if we explore our planet and connect with nature we can learn to care more about it and develop a desire to preserve our planet and ultimately ourselves. My fellow business constituents and I have banded together to share this message of preservation as The Ultimate Cause and feel we have a moral obligation to do so, being that we are sales leaders with such major influence in consumer purchases. We feel we should use our voices to influence and compel consumers to be cognizant of our planet and consider, whenever possible, the more natural or greener alternative to the products and services that they purchase.